Today’s high-net-worth buyers are expressing a renewed preference for architectural styles that reflect the history and natural qualities of their surroundings versus modern forms that have dominated new- home construction over the past decade plus The Pursuit of Authenticity: Luxury Home Buyers are Embracing Homes that Offer Character, History and a Unique Experience
KEY TAKEAWAYS
• Luxury buyers are moving away from sleek, cookie-cutter modern styles in favor of homes that prioritize thoughtful design, authentic materials, and a connection to the surrounding environment.
• Buyers are increasingly favoring architecture that reflects the local environment and heritage, such as Victorian and Regency styles in the U.K., and rustic homes in mountainous regions.
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